Crumbs
Rich T finds some tasty titbits you might have missed in the week's news
Thursday 21 December 2006, 6:22 PM
Aggregation in a world of WiFi confusion
I've spent a large chunk of today chasing a bit of divine inspiration. OK, the headline was cheap, but the message important.
If you haven't read it yet, a company founded by an-ex O2 chief executive has launched to aggregate the rather disparate sets of WiFi hotspots dotted around the country.
Although usage of WiFi hotspots has been reasonable, one of the big reasons why there hasn't been more is that you need a separate account for each service provider.
So if you're having a coffee at Starbucks, you can use your T-Mobile account, but if you have your next meeting in the Hilton, you need an account with BT.
The market has been crying out for some sort of aggregator to pull all this together, and provide access regardless of service provider.
The new-founded company, Divine Wireless, seems to have the right idea — and it has the key deals with BT Openzone and The Cloud already lined up.
Of course, BT and The Cloud already have their own arrangement, and so are doing this already. And iPass, among its wider offering, also offers this capacity.
Divine will need to push beyond this and sign more deals: the next couple of months will be crucial for this.
And of course its business model - pay-by-the-minute - is as yet unproven.
It's only a small company, but certainly one to watch with interest.
PreviousComments on this post
There is already a company in the Uk that has been doing this since 2003 calle BOZII, they are now at around i believe 30,000 hotspots, they habe deals with BT Openzone, Surf & Sip and further deals with over 250 network providers in 88 countries, so this is not new news, I think I would be more inclined as a new Wi-Fi user to go with BOZII, they bill by the minute and also have packages etc. So something for all really, also when I called them they seemed to know a lot about the market and everytime I have called in for support everyone seems to have a high technical knowledge so they could even give me advice on my VPN access.
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