Official Mobile Security & Innovative Technologies Blog
This blog is managed/edited by Eric Everson. The purpose of this blog is to discuss common threats and solutions that exist within the mobile community in addition to the intricacies of innovative technologies and the markets therein.
Thank you for taking the time to review my blog; I am Eric Everson the founder of MyMobiSafe.com. In addition to my duties at MyMobiSafe, LLC I am also a full-time graduate student and mobile industry researcher. As a mobile security expert and innovative technologies leader, I am glad to answer any questions you may have: EricEverson@Hotmail.com
Monday 16 July 2007, 5:38 PM
Mobile Antivirus: Handset Manufacturers or Wireless Providers
Mobile Antivirus: Handset Manufacturers or Wireless Providers
By: Eric Everson, Founder - MyMobiSafe.com
When Nokia announced that it would offer Symantec mobile antivirus via their S60, the mobile security industry caught a slight glimpse of what could happen throughout the industry. The industry is still taking shape and the question of the times has become who will jump into mobile security first, the handset manufactures or the wireless providers?
This is an interesting debate as mobile security add-ons open the avenue of enhancing revenue diversity for both sides of the field. Mobile handset providers would have the ability to charge a greater premium by offering preloaded mobile security solutions, while carries have the ability of increasing their monthly average revenue per user (ARPU – a key wireless carrier metric). Add-on security services such as MyMobiSafe® are a way to pursue notable profit premiums while positioning the company as a leading innovator of mobile security.
As these deals are yet to take shape throughout the market, the opportunity for either the manufactures or the providers is at a vulnerable stage. As many add-on services favor only the wireless carriers, mobile security is also an opportunity for handset manufactures. So the question remains, who will jump in first?
Eric Everson, Founder - MyMobiSafe.com
By: Eric Everson, Founder - MyMobiSafe.com
When Nokia announced that it would offer Symantec mobile antivirus via their S60, the mobile security industry caught a slight glimpse of what could happen throughout the industry. The industry is still taking shape and the question of the times has become who will jump into mobile security first, the handset manufactures or the wireless providers?
This is an interesting debate as mobile security add-ons open the avenue of enhancing revenue diversity for both sides of the field. Mobile handset providers would have the ability to charge a greater premium by offering preloaded mobile security solutions, while carries have the ability of increasing their monthly average revenue per user (ARPU – a key wireless carrier metric). Add-on security services such as MyMobiSafe® are a way to pursue notable profit premiums while positioning the company as a leading innovator of mobile security.
As these deals are yet to take shape throughout the market, the opportunity for either the manufactures or the providers is at a vulnerable stage. As many add-on services favor only the wireless carriers, mobile security is also an opportunity for handset manufactures. So the question remains, who will jump in first?
Eric Everson, Founder - MyMobiSafe.com
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