Sony loses privacy complaint

Ofcom has dismissed Sony's claims that its privacy was breached by a Channel 4 documentary on childhood obesity.

Viewers of Ian Wright's Unfit Kids saw Wrighty using some choice language about the Japanese megacorp after it failed to sponsor his afterschool fitness club. The point being made was that games consoles like the PlayStation lure youngsters away from activities of the non-virtual variety.

But the best bit of this has to be Sony whining that the programme showing its logo and offices without permission amounts to a breach of privacy. Diddums! Would this be the same company that tried to spread around all that I-Can't-Believe-It's-Not-Spyware on its CDs a couple of years back? Complaining about privacy?

Can a corporation actually claim breach of privacy in any case? Answers on a rootkitted postcard please...