Communication Breakdown
Communications from the world of, er, communications. And other stuff.
Friday 25 January 2008, 2:34 PM
Note to exhibitors at 3GSM/MWC
No, not a please-leave-me-alone note like analyst Dean Bubley has recently posted (although if your company does not have any relevance to business tech, then do please leave me alone) but rather this:
Unless you are Microsoft or Nokia, or some other similarly-sized behemoth of the mobile/IT world, for heaven's sake stop scheduling your big announcements for the Monday of the show. We may want to cover your exciting innovations/partnerships/strategies, but if you're putting yourself up against the big boys then you are just asking for your announcement to be buried or forgotten. Think about it. And save us poor tech hacks from a Wednesday where you can see metaphorical dust-balls blowing aimlessly through the exhibition halls.
Thank you, and see you (or not) in Barcelona.
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