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David Meyer

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Communication Breakdown

Communications from the world of, er, communications. And other stuff.

Wednesday 8 July 2009, 2:33 PM

Tweetdeck demonstrates User Disrespect 2.0

Posted by David Meyer

I use Tweetdeck as my desktop Twitter client. It's a pretty smart example of what can be done with the Twitter APIs, and I generally find it very usable and useful. However, something happened an hour or so ago that is making me reconsider my Tweetdeck love.

I got an automatic update offer, which is something that happens every few weeks with Tweetdeck. I accepted, naturally — bugfixes are always welcome after all, and there should be no reason to assume an ulterior motive with such things. Then I saw my new "version". Apparently Tweetdeck can now be skinned, and in this case they chose to demonstrate it with an all-pervasive Blink 182 theme.

Blink 182 background. Button at the top for Blink 182's feed. Even the damn notification sound — admittedly irritating at the best of times — had been changed from a tweeting sound to a stab of distorted guitar.

I like Blink 182, as it happens, and I am also naturally fascinated by Web 2.0 operations' attempts to pull in the filthy lucre. But this was just disrespectful. The update offer carried no warning whatsoever of the looming theme — it was just foisted on me. It even failed as a Blink 182 promotion, making me associate the band with unpleasant and obnoxious surprises (although the band has admittedly never shied away from the crass).

Tweetdeck: seriously. There are many rival clients — my displeasure has been received by friends with recommendations for Twhirl and Seesmic — and it would only take another stunt like this to make me and many others switch over.

Theme away, brand away, but warn your users first. Show some respect.

Yours, @superglaze

PS — for those of you who are similarly affected by Tweetdeck's little surprise, you can go to their website to reinstall the client with its nice, unobtrusive black background.

Comments on this post

David Meyer

The Tweetdeck crew have posted a blog apologising for what seems to have been a mix-up.

From the post:

TweetDeck has a built in location to look for its latest versions and then auto-upgrades if it finds a new version. Version 0.25.1 of TweetDeck had a bug in it that made it look at the wrong place. In the process of releasing the latest and greatest versions of TweetDeck to everyone, those TweetDeck's on v0.25.1 (a small but significant number) picked up a wrong branded version. In Ghost Buster terms "we crossed the streams"...

...So again, really sorry for the confusion. This won't happen again.

Updated by David Meyer on Jul 8, 2009 2:49 PM

Adrian Bridgwater

It is definitely the most unpleasant upgrade experience to cross my desktop for some time.

You summed it up perfectly David, one more stunt like that and I'm off to Tweetie due to the amount of recommendations I've had for it.

AdrianB

Posted by Adrian Bridgwater on Jul 9, 2009 9:46 AM

David Meyer
  • David Meyer
  • London, UK
  • Member since: October 2006
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