Friday 14 December 2007, 12:24 AM
Blog Council aims to help corporates understand blogging.
Corporates generally forbid employees from blogging on the company's behalf and that could be for any number of reasons such as; employee opinions reflecting badly on the company, accidentally giving away sensitive information, avoiding nasty comments from dissatisfied customers or maybe large companies just do not understant the blogosphere.
Just in case it's the later, a group of people have got together to do something about it, they've created whats called BlogCouncil.org, a community for official corporate blogs.
Blog Council's mission it to " help corporate blogging efforts become more successful", they aim to achieve that by creating best practices, standards and training, providing networking and partnering oppotunities.
Not the most compelling of ideas but when you look at the list of companies that have signed up so far, its easy to think they're onto something. so far, members include; Microsoft, Cisco systems, Nokia, Coca Cola amongst others.
I really wonder how companies will benefit, the training part might be useful but how do standards that fit Microsoft also fit Coca cola? why can't a company define it's own standards? Why would bloggers need to network with bloggers of another company?
And whats with the name 'Blog Council'? the 'Council' seems to insinuate that they regulate or have some authority over blogging!
Just in case it's the later, a group of people have got together to do something about it, they've created whats called BlogCouncil.org, a community for official corporate blogs.
Blog Council's mission it to " help corporate blogging efforts become more successful", they aim to achieve that by creating best practices, standards and training, providing networking and partnering oppotunities.
Not the most compelling of ideas but when you look at the list of companies that have signed up so far, its easy to think they're onto something. so far, members include; Microsoft, Cisco systems, Nokia, Coca Cola amongst others.
I really wonder how companies will benefit, the training part might be useful but how do standards that fit Microsoft also fit Coca cola? why can't a company define it's own standards? Why would bloggers need to network with bloggers of another company?
And whats with the name 'Blog Council'? the 'Council' seems to insinuate that they regulate or have some authority over blogging!
Friday 7 December 2007, 12:17 AM
Apply for a visa via Secondlife?
The replublic of Estonia has opened a new embassy, not in a specific country, but in the virtual world that is SecondLife.
SecondLife might not be as hot as Facebook or even MySpace but it has come a long way; from boasting a small group of loyal followers some described as fantafists, to convincing multinationals such as IBM to join, and now nations.
Will we one day see a British embassy in SecondLife?
when you see well established companies such as HP or IBM trying to establish a presence in SecondLife, its understandable as way to reach new customers or to demo new products. But for a nation, what do they expect to gain out of secondlife? virtual visitors?
Am sure Estonia is a very progressive country but if I were Estonian, i wouldn't be too pleased to see my tax money spend on some biulding block video game 'virtual Lego' that only a select few will ever get to see.
SecondLife might not be as hot as Facebook or even MySpace but it has come a long way; from boasting a small group of loyal followers some described as fantafists, to convincing multinationals such as IBM to join, and now nations.
Will we one day see a British embassy in SecondLife?
when you see well established companies such as HP or IBM trying to establish a presence in SecondLife, its understandable as way to reach new customers or to demo new products. But for a nation, what do they expect to gain out of secondlife? virtual visitors?
Am sure Estonia is a very progressive country but if I were Estonian, i wouldn't be too pleased to see my tax money spend on some biulding block video game 'virtual Lego' that only a select few will ever get to see.


