Professional Biography
Andrew Smith is founder and co-owner of Object Marketing, a fully integrated marketing consultancy, based in West London, UK. Object offers clients strategic and implementation support through the entire marketing mix. Object Marketing offers expertise and experience gained over 25 years to help client’s meet their business objectives through a bespoke mix of public relations, advertising, direct mail and sales promotion techniques – across a range of industry sectors including IT, financial services and FMCG.
Object Marketing's PR division is led by Director Andrew Smith, one of the UK's leading hi-tech PR practitioners, whose career spans 19 years of journalism and hi-tech public relations. In that time, Smith has developed and implemented many highly successful strategic PR and marketing communications programmes for some of the IT industry's biggest brands including IBM, Novell, CompuServe, RealCall, OneSwoop and Hyperion Software.
Interests
Number of Interests: 23
- Application Development
- Business Intelligence
- Enterprise Resource Pl...
- Customer Relationship ...
- Financials
- Data Management/Database
- Compliance/IT Governance
- Management Skills
- Wireless/WiFi
- Antivirus
- Spyware
- Spam
- Hacking & Cybercrime
- Encryption
- Firewalls
- VPNs
- Desktop Management
- Enterprise Open Source
- E-Commerce
- Internet Apps
Discussions
Number of Discussions: 2
Blog
Number of Posts: 8
- I blame Facebook 25/07/07
- What is the average life span of a blogger? 14/12/06
- Rupert Goodwins: "See me in my office, Smith" 08/12/06
- Frank Buytendijk's BI blog 05/12/06
- Technorati me 30/11/06
- Hyperion System 9 Smart Space Enables "Always... 30/11/06
- Computer industry in crisis: we need a PR mak... 30/11/06
- TRUE INFORMATION DEMOCRACY WITH "ALWAYS-ON" H... 30/11/06
Reviews
Number of Reviews: 0
Links
Number of Links: 7
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